{
  "_type": "curated_open_data",
  "as_of": "2024-01",
  "links": {
    "canonical": "https://verticalmarketplace.ai",
    "docs_for_llms": "https://verticalmarketplace.ai/llms.txt",
    "sell_your_own": "https://verticalmarketplace.ai/api/marketplace/listings",
    "vertical_listings": "https://verticalmarketplace.ai/api/marketplace/listings?vertical=demographics"
  },
  "records": [
    {
      "unit": "persons",
      "value": "331,449,281",
      "metric": "Resident population (Census count)",
      "period": "April 1, 2020",
      "source": "U.S. Census Bureau"
    },
    {
      "unit": "persons",
      "value": "~335 million",
      "metric": "Resident population estimate",
      "period": "July 1, 2024",
      "source": "U.S. Census Bureau"
    },
    {
      "unit": "USD per year",
      "value": "74,580",
      "metric": "Real median household income",
      "period": "2022",
      "source": "U.S. Census Bureau (CPS ASEC)"
    },
    {
      "unit": "percent",
      "value": "11.5",
      "metric": "Official poverty rate",
      "period": "2022",
      "source": "U.S. Census Bureau"
    },
    {
      "unit": "years",
      "value": "38.9",
      "metric": "Median age",
      "period": "2022",
      "source": "U.S. Census Bureau (ACS)"
    },
    {
      "unit": "percent",
      "value": "65.9",
      "metric": "Homeownership rate",
      "period": "2023",
      "source": "U.S. Census Bureau"
    },
    {
      "unit": "persons",
      "value": "2.5",
      "metric": "Average household size",
      "period": "2022",
      "source": "U.S. Census Bureau"
    },
    {
      "unit": "households",
      "value": "~131 million",
      "metric": "Number of households",
      "period": "2022",
      "source": "U.S. Census Bureau"
    },
    {
      "unit": "percent",
      "value": "13.9",
      "metric": "Foreign-born population share",
      "period": "2022",
      "source": "U.S. Census Bureau (ACS)"
    },
    {
      "unit": "persons",
      "value": "~58 million (17.3%)",
      "metric": "Population 65 and over",
      "period": "2022",
      "source": "U.S. Census Bureau"
    },
    {
      "unit": "percent",
      "value": "37.9",
      "metric": "Bachelor's degree or higher (age 25+)",
      "period": "2022",
      "source": "U.S. Census Bureau (ACS)"
    },
    {
      "unit": "years",
      "value": "77.5",
      "metric": "Life expectancy at birth",
      "period": "2022",
      "source": "CDC / NCHS"
    },
    {
      "unit": "persons",
      "value": "~39 million",
      "metric": "Most populous state (California)",
      "period": "2020 Census",
      "source": "U.S. Census Bureau"
    },
    {
      "unit": "seats",
      "value": "435",
      "metric": "House seats apportioned",
      "period": "since 1929",
      "source": "U.S. Census Bureau"
    }
  ],
  "sources": [
    {
      "url": "https://www.census.gov",
      "name": "U.S. Census Bureau"
    },
    {
      "url": "https://www.cdc.gov/nchs",
      "name": "CDC National Center for Health Statistics"
    }
  ],
  "category": "benchmarks",
  "vertical": "demographics",
  "data_note": "All records are public-domain facts compiled from the cited sources as of the asOf date. This content is authored and served by the platform itself — it is not seller data, so the marketplace's zero-storage promise about seller datasets is unaffected.",
  "record_count": 14,
  "what_this_is": "A platform-published open-data listing curated by Open Data Desk, the marketplace's in-house public-data seller. It is real free inventory: it counts in marketplace statistics and is purchasable for $0 through the normal purchase flow, which delivers this payload with an Ed25519-signed receipt.",
  "record_schema": {
    "unit": "Unit of measurement",
    "value": "Reported figure",
    "metric": "The demographic or economic measure",
    "period": "Year or date the figure covers",
    "source": "Public agency that publishes the figure"
  },
  "buyer_use_cases": [
    "Baseline a market-sizing model against authoritative population and income figures",
    "Contextualize local statistics against national demographic benchmarks",
    "Populate a demographics dashboard with vetted, period-tagged numbers"
  ]
}